The dreaded question that causes so much frustration and confusion in the business world: “Can you send me your logo in a vector format?” How many times have you been working on your website or having business cards made when the printer/designer hits you with this request after you’ve sent them every version of your […]
Understanding the Essentials Beyond Your Logo When it comes to establishing a strong business identity, visual elements play a critical role that goes well beyond the creation of a logo. For many business owners, wrapping their heads around the dizzying world of graphic formats can be daunting; but understanding the different visual assets your business […]
